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Past Issue: August 2011 Vol. 2, No. 3

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Marketing—Your Other Full-Time Job (Part 1 of 2)
By Barbara C. Phillips, NP as told to Mary Carole McMann, MPH Although Barbara C. Phillips is a clinical nurse practitioner (NP), she may be best known as the founder of Nurse Practitioner Business Owner (NPBO™), which assists entrepreneurial NPs with business development and marketing. Since there were not many mentors when she started her own practice, she… Read More
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Professional Survival in an Economic Crisis (Part 2 of 2)
By Melanie Balestra, NP, ESQ In today’s economy, many nurse practitioners (NPs) are looking for ways to increase their earnings by branching out on their own. The good news is…this can be accomplished with the help of strong business and marketing plans. Research, planning, and a little creative thinking will take you a long… Read More
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Identifying Standards of Care for Women’s Health
By Carolyn Buppert, JD, NP Standard of care is one of those phrases—like scope of practice—for which there is a legal definition. The legal definition of standard of care is such reasonable and ordinary care, skill, and diligence as used by practitioners in good standing in the same geographical area, in the same general type… Read More
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A Note to Our Readers
Practice Management: A Business Guide for Nurse Practitioners is the only business journal written by and for nurse practitioners (NPs). This publication has become increasingly more essential with the changes in the healthcare system. NPs must be savvy in business in order to receive the financial returns… Read More

Other Features

COLUMNS: Let’s Talk Money with Wendy L. Wright
Unity is Just Good Business By Wendy L. Wright

Since it is customary for nurse practitioners (NPs) to encourage each other in the workplace,

... Read More

From the Editorial Co-Directors

Practice Management: A Business Guide for Nurse Practitioners is the only business journal written by and for nurse practitioners (NPs). This publication has become increasingly more essential with the changes in the healthcare system. NPs must be savvy in business in order to receive the financial returns they deserve so that they can continue to provide quality care. This publication aims to help readers learn more about the business aspects of health care. This issue includes the second part of Melanie Balestra’s discussion of professional survival in an economic crisis, the first of two articles on marketing by Barbara C. Phillips, and Carolyn Buppert’s review of standards of care.

Members of the editorial advisory board of Practice Management include Gale Adcock, Susan Kendig, Eileen T. O’Grady, Wendy L. Wright, and Carolyn Zaumeyer.  You can read about them in A Note To Readers. Although the composition of this board may change over time, it will always reflect outstanding leaders in the NP community. I would like to thank Gale Adcock for acting as executive editor for this issue of Practice Management.

Please share your business experience and expertise of value to other NPs by submitting an article for Practice Management. Contact me at .(JavaScript must be enabled to view this email address) or call at 713-270-8664.

Cordially,

Mary Carole McMann, MPH
Editor
NP Communications, LLC